THE THRILLING COMMENCEMENT OF AN MBA COHORT
As BITSoM welcomes its third batch of students on the campus, we are excited to share some interesting bytes from our Class of 2025.
A PEEK INTO THE BUSINESS OF FABRICS AND MARKETING AT THE ADITYA BIRLA GROUP
As an intern at the Aditya Birla Group, my time so far has been filled with exciting opportunities and hands-on learning experiences.
To begin, I was pleasantly surprised by the induction program at the Aditya Birla Group.
OVERCOMING OBSTACLES: A TALE OF TWO CAREERS
Last week, I had the pleasure of meeting a friend, P, who has recently completed her MD in Paediatrics. She currently works as a Senior Medical Officer at a renowned hospital in Mumbai. I met her through a social networking platform a few months ago.
60 MINUTES WITHOUT INTERNET: REFLECTIONS ON LIFE – A BIRD’S EYE VIEW
I am writing this while I am approaching Mumbai, at a speed of ~ 850 kpmh, an altitude of ~30,000 ft. It indeed is a bird’s eye view.
BITSoM FOUNDING CLASS ACHIEVES PLACEMENTS AT AN AVERAGE CTC OF RS 23.85 LAKH LEADING COMPANIES PARTICIPATED
BITSoM, the new-age business school in Mumbai, has announced placement outcomes for its founding class (MBA 2021-23), recording an average CTC of Rs 23.85 lakh per annum and the highest CTC at Rs 50.10 lakh in its very first year of placements. Students bagged opportunities from leading companies in coveted roles across industries.
WILL APPLYING IN ROUND 3 PUT ME AT A DISADVANTAGE?
The BITSoM admissions committee is entrusted with not only selecting competent candidates, but also with putting together a diverse cohort with the best mix of knowledge, experience, and goals. If you believe you have something unique to offer or if you excel in academics, professional life and/or anything you are passionate about, then irrespective of which round you are applying in, your application will have a fair chance being shortlisted.
MARKETING DURING RECESSION & GLOBAL INDIAN BRANDS
It was an absolute delight to host Dr Nirmalya Kumar, for a friendly Fireside Chat with our Dean, Dr Ranjan Banerjee. Dr Kumar is a Professor of Marketing at the Lee Kong Chian School of Business at Singapore Management University and a distinguished fellow at the INSEAD Emerging Markets Institute. He teaches Advanced Marketing Strategy at BITSoM.
BITSoM MBA APPLICATION INSIDER: ESSAY GUIDE
The first question that pops into the mind of any student who has to write an essay is – Is it essential?
Well, for BITSoM, it is. How else can we know you? Although we have your educational and professional records, we believe there is more to you. We do have a holistic admission process, after all.
If you are convinced about writing essays, the next question is – What to write?
MY ROADMAP TO BITSoM
COVID changed all our lives in one way or the other. And for me it led me down the path of MBA.
At the outset it is the road often taken. But hear me out. I am a chemical engineering graduate who decided to pursue journalism right after college.
A CONVERSATION WITH MS LULU RAGHAVAN: 11 TAKEAWAYS
“The arc of your day is the arc of your life” – Lulu Raghavan, Managing Director of Landor & Fitch India
We were privileged to host Ms Lulu Raghavan at BITSoM for our first ever offline leadership talk. From her schooling, liberal arts education abroad and MBA in India, to her first job and how she fell in love with branding — the conversation covered it all. She also spoke about her interests and passions outside of her work, such as parenting, food blogging, yoga, and vacations.